The collection includes sportswear, clothing, and accessories.
Canadian superstar Justin Bieber is set to launch his own new fashion label, Skylrk. The brand offers sportswear, clothing and accessories. The singer has shared a sneak peak at the new collection on social media, and here’s what to expect.
On Instagram, Skylrk’s account does not have any posts. While there is limited information about Skylrk, shoppers can sign up for the brand’s newsletter. On Justin’s personal account, he shared shots of what to expect from the latest collection. The collection included hats, hoodies, shorts, sunglasses, T-shirts and trainers. The products come in a range of bright, eye-catching colours, from vibrant blues to pinks.
One image shows sunglasses in a range of colours called dusty pink, toasty and wax. One video shows a computer-generated version of Justin riding a scooter while wearing hoodies and sweatpants. The name refers to the skylark bird, and is a name Justin has used himself to refer to his alter ego.
Justin was born in Onatario, Canada. He rose to fame as a teenager, and originally shared videos of himself singing on YouTube. When he was 13 years old, he signed a record deal. In 2009, he released his debut single, One Time. In 2010, he released his breakout hit, Baby, which became a global success.
Over Justin’s career, he has moved away from pop to R&B. His hit singles include I Don’t Care, Love Yourself, Monster and Sorry. He has sold more than 150 million records and won two Grammy Awards, one Latin Grammy Award, two BRIT Awards, 26 Billboard Music Awards and 18 American Music Awards.
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GO: Visit www.skylrk.com for more information.